Little Mikey
Little Mikey might be lost on some of the younger generations, but he was the adorable young mascot for Life cereal for a time. The gist of it is that Little Mikey doesn't want to try the cereal, but his brothers make him try it out, and big surprise, he likes it. Pretty basic, right? Well, it was so simple and yet so effective that Little Mikey (played by John Gilchrist) was able to make a career out of it.
Bigger and Better
As it turns out, having one of the most successful commercials television has ever seen will put you in a pretty powerful financial situation at a crazy young age. Gilchrist has earned somewhere around $10 million from this aging commercial. That, and he became the face of a generation. Worth it!
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